If you know me, even just a little bit, you know I’m a HUGE Weeknd fan so you already know I tried to hit up his Starboy merch Pop-Up at Opening Ceremony in NYC this past weekend but was disappointed when I got there and found out it all sold out in the first 2 hours!! Like damn a 3 day Pop-Up cut down to 2 hours just like that?! SHEESH! He a motha fuckin’ Starboy foreal!

None the less I ‘ve learned my lesson and will be camping out the night before at H&M when they unleash their collab with The Weeknd on March 2.

Yes, you read that right, Toronto enigma turned superstar, Abel Tesfaye will be a part of H&M’s 2017 Spring Icons Campaign and I’m too hyped for it!

The Weeknd teased the collab on the gram with a photo of him in a black bomber with his signature “XO” symbol on it and I need that in my life ASAP!


Hopefully we’ll get a peak at more pieces as the release date approaches but I already know it’s all going to be FIRE. Who wants to keep me company March 1?!

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